![Message on Twitter: ""#Narrative must be true to who you are and what you stand for, #storytelling is a cliché." Robert Triefus @gucci #IABForum @IABItalia #21novembre #IABForum2019 https://t.co/rZWDOB3JBg" / Twitter Message on Twitter: ""#Narrative must be true to who you are and what you stand for, #storytelling is a cliché." Robert Triefus @gucci #IABForum @IABItalia #21novembre #IABForum2019 https://t.co/rZWDOB3JBg" / Twitter](https://pbs.twimg.com/media/EJ5J_7XXYAI07DW.png)
Message on Twitter: ""#Narrative must be true to who you are and what you stand for, #storytelling is a cliché." Robert Triefus @gucci #IABForum @IABItalia #21novembre #IABForum2019 https://t.co/rZWDOB3JBg" / Twitter
![Robert Triefus at GUCCI AND THE SALTZMAN FAMILY HOST A SUMMER CELEBRATION: JULY 10TH - EAST HAMPTON / Robert Triefus at GUCCI AND THE SALTZMAN FAMILY HOST A SUMMER CELEBRATION: JULY 10TH - EAST HAMPTON /](https://d2qm30jidfbm96.cloudfront.net/uploads/bfa/32319/4371994/wl_32319_4371994.jpg)
Robert Triefus at GUCCI AND THE SALTZMAN FAMILY HOST A SUMMER CELEBRATION: JULY 10TH - EAST HAMPTON /
![Robert Triefus - CEO, Gucci Vault & Metaverse Ventures & Senior EVP, Corporate & Brand Strategy at Kering | The Org Robert Triefus - CEO, Gucci Vault & Metaverse Ventures & Senior EVP, Corporate & Brand Strategy at Kering | The Org](https://theorg.com/api/og/position?name=Robert+Triefus&image=https%3A%2F%2Fcdn.theorg.com%2F607375a0-36a1-452c-9f96-17cd3f56d05e_thumb.jpg&position=CEO%2C+Gucci+Vault+%26+Metaverse+Ventures+%26+Senior+EVP%2C+Corporate+%26+Brand+Strategy&company=Kering&logo=https%3A%2F%2Fcdn.theorg.com%2F49f121ab-f575-4d5d-89ee-d3668b48eecd_thumb.jpg&description=Robert+Triefus+is+the+current+CEO+of+Gucci+Vault+%26+Metaverse+Ventures%2C+as+well+as+the+Senior+EVP+of+Corporate+%26+Brand+Strategy+at+Kering.)
Robert Triefus - CEO, Gucci Vault & Metaverse Ventures & Senior EVP, Corporate & Brand Strategy at Kering | The Org
![Bryn Mooser, Trevor Neilson, Dr. Joia Mukherjee, Robert Triefus - Trevor Neilson and Dr. Joia Mukherjee Photos - Zimbio Bryn Mooser, Trevor Neilson, Dr. Joia Mukherjee, Robert Triefus - Trevor Neilson and Dr. Joia Mukherjee Photos - Zimbio](https://www3.pictures.zimbio.com/gi/Gucci+TED+Event+hNiMdByFCZax.jpg)